Right away we got to work, targeting and negotiating contracts with consortia partners, defining Lily of the Valley as a balance of wellness and art de vivre—and positioning the property as the luxury destination for the in-the-know traveler. From opening day onwards, occupancy levels, ADR, and overall revenue from North America has exceeded expectations with the US in the top 5 markets.
As a young hotel, we needed Querido’s reputation to convince North American advisors that Lily of the Valley is a luxurious hotel that offers impeccable service to its guests. Querido brought us a high level of trust and participated in the successful launch of the hotel.
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